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Jon Stewart, Mad Men, 30 Rock win again at Emmys

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This year's Emmys have once again honoured the best at the expense of the many. In an effort to increase viewership, the dumb categories have been increased.

Our award for outstanding hog of the year goes to Alec Baldwin for his realistic interpretation of a corporate pig. Baldwin credited Toronto's Lorne Michaels in accepting his award, acknowledging the producer of 30 Rock and Saturday Night Live as a mensch and mentor, ``who thinks of you in good weather and bad weather.''
Our sexual fantasy remains unfulfilled: Jon Stewart, Alec Baldwin & Tina Fey on the set of Mad Men, with the full female cast of that show high on a potent combination of weed and alcohol. It would be loads of fun, not in the least because we'd have no competition..
What follows are what we consider the best direct quotes from our sources:

The TV academy, meanwhile, hoped to avoid an unwanted rerun at the 61st Annual Primetime Emmy Awards: paltry viewership. The 2008 ceremony was the least-watched ever with an audience of 12.3 million.
Acclaimed but low-rated series like AMC's retro 1960s show "Mad Men" are seen as one reason viewers bypassed the awards, so major categories were expanded to increase the odds for more popular fare. There were as many as seven nominees per category, compared with the traditional five.

Mad Men creator Matthew Weiner, who won an Emmy for best drama screenplay, quipped: ``On a night like this, writing looks like fun - but it isn't.''

Sunday's ceremony, hosted by Harris with an old-school song-and-dance vibe, was a throwback to the glamour and style of televised award shows of the 1970s and '80s, with frequent clips, musical numbers and an on-stage orchestra.
Sarah McLachlan made a last-minute appearance late in the program to sing her elegiac ballad I Will Remember You, for the ceremony's In Memoriam segment.
In the end, though, it was the self-deprecating host that made the evening worth watching.
``Here's hoping Kanye likes 30 Rock,'' Harris quipped, early in the evening.
The first basic cable show to win a top series honor, "Mad Men" had the chance for a second consecutive best-drama trophy. Potential trailblazer "Family Guy" was the first animated series to vie for the best comedy award since a 1961 bid by "The Flintstones."
Sources / More info: Emmys 2009, AP-mad-men, canada-Mad-Men

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